| INDUSTRY LEADERSHIP | |
|
Roth Associates pioneered the agency search category and developed the disciplined processes and best practices that are used today. Today, Roth Associates is known for providing clients with fact-based insight derived from data and experience. As advertising has evolved to include new media, new compensation structures, and new forms of measurement, Roth Associates has carefully continued to evolve its systematic selection process gained from 22 years of experience advising the nation's blue chip advertisers. Most recently, and in response to increased demand, Roth Associates expanded its geographical footprint to include offices in both Los Angeles and London. |
|
| "BI-LINGUAL" APPROACH | |
Marketers and their agencies discuss the same subjects, and may even use the same words, but the results are often as if they were speaking different languages. All Roth Associates professionals possess both corporate marketing and agency-side experience. Our processes, solutions, and results are built upon our being "bi-lingual," translating both views into a common vision. |
|
| PHILOSOPHY |
|
![]() |
Provide the highest level of expertise, insight, and workable solutions for the many difficult issues facing marketers. |
|
![]() |
Deliver added value to our clients and increase the productivity and accountability of their marketing services resources. |
|
![]() |
Facilitate the best possible and longest-lasting partnerships between our clients and their marketing communications resources. |
|
![]() |
Deliver compensation arrangements that guarantee fair compensation to the agency and fair return on marketing investment to the client. |
| | Home | Practice Areas | Experience | Client List | About Us | Press Room | | Contact Us | Agency Registration | Roth Associates M&A | |